February 6th, 2008
Posted by marta
Celebrity endorsements, as George Clooney wisely remarked, can backfire on you. Dremu Oil has had such a barrage of gushing accolades from the likes of Oprah, Demi Moore, Angela Landsbury and a bunch of journalists who should know better that it is crying out for an expose. Here it is: Dremu Oil will have very little impact on wrinkles and claims that oil from emus (yes, the large flightless antipodean birds) is the ultimate anti-aging solution are entirely unsubstantiated.
Emu oil is, as it happens, a perfectly good anti-inflammatory. People who are treating acne with solutions that are hyper drying add emu oil to their routines for soothing hydration. I’ve had good reports from people who have used emu oil after treatments such as chemical peels. People who use it to treat wrinkles are almost inevitably disappointed.
If you need it as a skin soother, buy it from a company such as Skin Biology (makers of Super Cop 2X and other good copper peptide products) for about $30 for a 2oz bottle. If you are extremely gullible, splash out on Dremu at $125 for 1.7oz. Skin Biology’s emu oil also has a couple of anti-oxidants thrown in for good measure, such as CQ10.
The makers of Dremu have another silly product that contains emu oil: Deception. Yes really, but I suspect that no one at Dremu HQ was stung by the irony. Deception doesn’t even pretend to treat wrinkles, but merely reflect the light from them using microprisms. One of the ingredients used is normally found in hair spray (being the key thing that ’sets’ the hair). Another is petrolatum, a petrolium jelly that is banned in Europe.
6 Responses to “Dept of daft: Dremu (and Deception)”
February 19th, 2008 at 7:53 pm
I think you’re providing a great service by getting the “low down” on the various products, but I have to respectfully disagree with you on this one.
I’ve been an RN for over 30 years, so my ears perked up with your comment that petrolatum was banned in Europe. After all, we still use that product here in the states.
After consulting with a few pharmacists, I again came to the realization that one can’t always believe what they read. Petrolatum is not banned in Europe – which is a good thing because it certainly helps ease the discomfort during certain exams.
Also, I’m a fan of Dremu. As a 50-ish woman who’s regularly mistaken for being at least 10-15 years younger, I’ll continue on with it. I started with Dremu because – compared to other product lines – it’s healthier not to mention extremely effective.
Again, thanks for watching out for us! I look forward to future reviews.
February 20th, 2008 at 9:14 am
In 2004, the EU banned 1,000 cosmetic ingredients including 1,4-Dioxane, a derived from petrolatum/petroleum.
August 9th, 2008 at 1:48 am
I LOVE emu oil. I buy it plain by the gallon! You can take it internally. You massage it in your hair and skin from head to toe. It helps your gums if you apply a bit to your toothbrush with toothpaste.
You can also add a bit of the antioxidants that Skinbiology adds to their oil for less than the $30 for 2 oz. I just use it plain with my super cop
Love the blog
June 25th, 2009 at 1:32 pm
I would like to know if anyone can tell me how to get dremu to refund my money. I sent back the unused product in the allotted time three months ago and I cannot get one person at dremu to contact me or send me the refund. I have filed complaints with the BBB and Consumer Fraud in Florida. I wonder if anyone knows a person in charge at Dremu that I could contact.
June 27th, 2009 at 11:38 am
Christine,
I sent a link to your comment here to Dremu’s customer service dept. Hopefully, they will refund your money and avoid any adverse publicity. Good luck. Let us know how you get on.
June 29th, 2009 at 10:12 pm
I have still never heard from them…I have contacted the BBB, Consumer Fraud, Oprah Winfrey, Dateline, Local News Channels in Tampa Florida, but as yet have not heard a word