Reviewed by Thomas
Beer. That’s the word my wife used to get me to listen to her shampoo stories, only to gear up to conditioner talks, only for me then to discover that there was no beer in the first place! But there was the Broo Craft Beer Barley & Hops Shampoo and Conditioner
duo for me to try out. As the name suggests, the main ingredient is none other than my favorite beverage!
I started out skeptically... On a good morning, the objective of a shower is to get rid of a hangover. The last thing I want is to be covered in beer-smelling foam. However, surprisingly, I did like the smell. It’s not overpowering and actually rather enjoyable! When word spread of my unusual first Truth in Aging product test, I found myself with a sample of colleagues and friends smelling my hair, and they liked it too!
I began this review with smell as I have to admit that this has been the only criteria for me to differentiate two shampoos. And I’ve never even used a conditioner in my life! However, after using this duo, I have noticed some really positive effects. On top of being clean, which is the minimum I would settle for, my hair feels strong (and I had a lot less shedding).
At 29, I’m lucky enough to still have a lot of thick, dark hair, which I routinely expose to my “transplant in Miami” lifestyle, i.e. a lot of sun, a lot of salt from the ocean and a lot of pollution from driving my red two-seater convertible sports car (just doing my part to support the Miami cliché, you understand). On a bad day, I have something resembling a Beatles’ do, and on a good one, a Robert Pattinson-esque style. I would venture to say that after using Broo’s shampoo and conditioner, my hair was easier to style, smooth and shiny. The consistency of the shampoo is really good too. It foams quickly and penetrates deeply into the hair. It’s also easy to rinse off, making the shampooing routine quick and efficient. The conditioner is thicker, but easy to lather and rinse out.
My final nod of approval has to go to the price. At below $15 a piece, this duo is good for your hair and good for your wallet. A definite buy!
Ingredients in Broo Shampoo: Beer, Cocamidopropyl Betaine, Sodium Lauroyl Sarcosinate, Sodium Cocoyl Isethionate, Glycerin, Guar Hydroxypropyltrimonium Chloride, Sodium Benzoate, Potassium Sorbate, Citric Acid
Ingredients in Broo Conditioner: Beer, Cetyl Alcohol, Glycerin, Behentrimonium Chloride, Olea Europaea (Olive) Oil, Guar Hydroxypropyltrimonium Chloride, Sodium Benzoate, Potassium Sorbate, Citric Acid