I dread to think of my husband's likely reaction if I was to come to bed wearing the Decollete Bra. Hailing from Holland and now also on sale in the UK for about $80, the Decollete Bra is supposed to put an end to crepey cleavages.

Decollete Bra was invented by a woman named Rachel de Boer when she began waking up with wrinkles on her bust.   She explained: “The vertical wrinkles appear because the breasts are pressed against each other while sleeping." Ms de Boer's contraption is a one-size cupless bra that is supposed to hold the breasts in place to prevent the cleavage from wrinkling.

I do find the design a little baffling. I can't really see how a cupless bra can keep the breasts in place. But I do appreciate the little bows that have been incorporated into the design. They somehow make it look a lot less like an exercise bra that has been modified by a pole dancer.