Reviewed by Sylvia from Down Under

I was given two products from the Italian company Beauin to try: the Reinforcing Shampoo (about $19) and Body Cream (about $39). I have to say I did like the shampoo, which appears in the Unisex category of the company’s website. It claims to be formulated for sensitive skin and non-irritating to the scalp. A glance at the ingredients list reveals that it uses the gentler cleansing agent sodium laureth sulfate, rather than sodium lauryl sulfate.

I have long hair and had to use quite a large amount of the shampoo, but I liked that the product felt silky on my hair and did not produce lots of foam (which I have always thought was the sign of a cheaply made product). My hair felt clean and soft and had a nice shine to it without feeling weighed down.

However, I was not very keen on the perfume/fragrance as it smells rather like a man’s aftershave (part of the unisex appeal, I guess); fortunately it did not linger on my hair after rinsing.

All in all, I quite liked the shampoo.

Not so with the body cream, however. The perfume was similar to the shampoo, but more overpowering and long-lasting. I felt like I was wearing a man’s aftershave or cologne – and the body cream was listed as a women’s product!

The directions say to use it all over, except the face, which made me immediately refer to the ingredients list (not provided on the company website). Well, there in second place after water was liquid mineral oil, which I prefer not to use at all.

I only tested it on my hands as I found lots of parabens and glycols in the mix too. It did the job as far as making the skin feel soft and moist, but then so do a lot of other products that do not contain ingredients that I feel could be better avoided, or have a sickly fragrance. The body cream is not a product I would feel comfortable recommending.

Ingredients in shampoo: Aqua/Water, Magnesium Laureth Sulfate and Disodium Laureth Sulfosuccinate, Lauramidopropylamine Oxide, Sodium Cocoyl Hydrolyzed Wheat Protein, PEG-80 Glyceryl Cocoate, PEG-18 Glyceryl Oleate/Cocoate, Cocamidopropyl Betaine, Lysine Carboxymethyl Cysteinate, Lysine Thiazolidine Carboxylate, Polyquaternium-10/Poliquaternium-9, Glycerin-Glycogen, Panax Gingseng Root Extract, Arginine, Acetyl Tyrosine, Aretium Majus Root Extract, Hydrolyzed Soy Protein, Polyquaternium-11, PEG-12, Dimethicone, Calcium Pantothenate, Zinc Gluconate, Niacinamide, Ornithine HCL, Citrulline, Glucosamine HCL, Biotin (US), Imidazolidinyl Urea, Triethylene Glycol, Methylparaben, Propylparaben, Dehydroacetic Acid, Perfume/Fragrance, Lactic Acid, Panthothenic Acid, Disodium EDTA, Tetrasodium EDTA

Ingredients in body cream: Aqua/Water, Paraffinium Liquidum/Mineral Oil, C12-20 Acid PEG-8 Ester, Propylene Glycol, C10-C18 Triglycerides, Panthenol, Marrubium Vulgare Extract, Palmitoyl Tripeptide-5, Glycerinmaltodextrin, Caffeine, Paullinia, Cupana Seed Extract, Carnitine, Microcrystalline Cellulose, Cysteic Acid, Pantetheine Sulfonate, Hydrolyzed Elastin, Ceteareth-25, Dimethicone, Tocopheryl Acetate, Perfume/Fragrance, Retinyl Palmitate, Methylparaben, Butylparaben, Ethylparaben, Propylparaben, Isobutylparaben, Panax Gingseng Extract/Panax Ginseng Root Extract, Butylene Glycol, Pentylene Glycol, Hedychium Spicatum Extract, BHT