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Broo Craft Beer Shampoo and Conditioner- reader reviewed and recommended

Craft Beer Barley & Hops Hair Care
Is a Solution for:
Oily Hair, Thinning Hair & Shedding, Dry or Brittle Hair
October 3, 2012 Reviewed by TIA Community Member 3 Comments

by Thomas

Beer. That’s the word my wife used to get me to listen to her shampoo stories, only to gear up to conditioner talks, only for me then to discover that there was no beer in the first place! But there was the Broo Craft Beer Shampoo and Conditioner duo for me to try out. As the name suggests, the main ingredient is none other than my favorite beverage!

I started out skeptically... On a good morning, the objective of a shower is to get rid of a hangover. The last thing I want is to be covered in beer-smelling foam. However, surprisingly, I did like the smell. It’s not overpowering and actually rather enjoyable! When word spread of my unusual first Truth in Aging product test, I found myself with a sample of colleagues and friends smelling my hair, and they liked it too!

I began this review with smell as I have to admit that this has been the only criteria for me to differentiate two shampoos. And I’ve never even used a conditioner in my life! However, after using this duo, I have noticed some really positive effects. On top of being clean, which is the minimum I would settle for, my hair feels strong (and I had a lot less shedding).

At 29, I’m lucky enough to still have a lot of thick, dark hair, which I routinely expose to my “transplant in Miami” lifestyle, i.e. a lot of sun, a lot of salt from the ocean and a lot of pollution from driving my red two-seater convertible sports car (just doing my part to support the Miami cliché, you understand). On a bad day, I have something resembling a Beatles’ do, and on a good one, a Robert Pattinson-esque style. I would venture to say that after using Broo’s shampoo and conditioner, my hair was easier to style, smooth and shiny. The consistency of the shampoo is really good too. It foams quickly and penetrates deeply into the hair. It’s also easy to rinse off, making the shampooing routine quick and efficient. The conditioner is thicker, but easy to lather and rinse out.

My final nod of approval has to go to the price. At below $15 a piece, this duo is good for your hair and good for your wallet. A definite buy!

Ingredients in Broo Shampoo: Beer, Cocamidopropyl Betaine, Sodium Lauroyl Sarcosinate, Sodium Cocoyl Isethionate, Glycerin, Guar Hydroxypropyltrimonium Chloride, Sodium Benzoate, Potassium Sorbate, Citric Acid

Ingredients in Broo Conditioner: Beer, Cetyl Alcohol, Glycerin, Behentrimonium Chloride, Olea Europaea (Olive) Oil, Guar Hydroxypropyltrimonium Chloride, Sodium Benzoate, Potassium Sorbate, Citric Acid

  • August 9, 2015

    by Heather

    WOW!! I found sample sizes of Broo at Earthfare and just thought id treat myself to something different. I didnt know what it was or what was in it. LOVE LOVE LOVE is all I can say. I need a truck load of this stuff, id like to swim in it. ;) My hair wasnt coming clean and was lifeless. The past two Broo uses and its like a whole new head of hair! TY Broo, keep it coming!!

  • June 13, 2014

    by PJ

    Bröö: This stuff is the real deal and then some. I, too, recently discovered the line at Whole Foods and was blown away by the quality and modern take on the ancient practice of using beer for enhancing hair’s shine and health. The last “beer” shampoo I used was Body on Tap, and I seriously doubt there was any real beer in it, plus it was super harsh. I even tried pouring flat beer on my hair as a rinse, but then you smell like a brewery all day.

    I’ve tried some other newer versions over the years, but they all have drawbacks. They either smell awful and/or they are full of chems that I don’t want. Bröö has done more than bring beer shampoo out of the 80s….like NO sulfates, no synthetics, and no silicones. The three things that impress me the most personally? Even though there are no sulfates, it lathers like mad. And it smells fresh and clean. And it’s from an independent company. I use the Pale Ale (Volumizing) set on my longish, fine hair and I look like I’ve got almost twice as much hair. lol I tried the Porter (moisturizing) but that was too much for my hair, too much moisture. But it smelled like rich vanilla. The volumizing has a faint beer scent with a louder citrus overtone. Especially nice to use during these hot summer months. They better never stop making this stuff. My only complaint is that I cannot find the body washes anywhere…WF doesn’t stock them. But there’s always :) Go Bröö!

  • October 3, 2012

    by Michelle G

    Born and raised here in Milwaukee, WI I can say, THIS is a haircare line this town could get behind!

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