Throughout my latest mission to lengthen my eyelashes, I have been on the lookout for new and noteworthy mascaras to accentuate my more ample lash supply.  One in particular jumped out at me- tarte Lash Hugger eco-friendly natural mascara ($18).  I have a brand-new sample up for grabs for the first reader who emails her full name and address to samples@truthinaging.com and swears to send back a full review!

According to fans, this mascara is both defining and long-lasting without clumping or smudging.  Its gentle formula is meant to be non-irritating for sensitive eyes, and its container is composed of recycled aluminum, helping to cut down environmental waste.

Finding a mascara that is devoid of parabens, phthalates, sulfates, mineral oil, and palm oil is not an easy proposition.  Most mascaras touted as "natural" still contain a derivative of one of these components.  Truly eco-friendly mascaras are few and far between, because mascaras have a difficult job to do - from coating, volumizing, and lengthening to water-proofing and staying put.  As a result, their formulations are often a complex blend of pigments, oils, waxes, fibers, and synthetics.

Standing apart from the pack, tarte's Lash Hugger formula is relatively simple.  Rice bran wax, a natural wax ester extracted from the outer fibrous coating of rice, not only provides structure and texture, but also helps extend the effects of the mascara's other botanical extracts.  These botanicals include carnauba wax (derived from palm leaves), olive esters (derived from vegetable oils), and candelilla wax (derived from plants).

There is also cyclopentasiloxane, a silicone fluid that acts as an emollient, and acacia senegal gum, the gummy exudate of the acacia that acts as a masking adhesive.  If you thought eco-friendly entailed no ingredients obtained from animals, you might be put off by the inclusion of shellac, which is the purified product of the hardened secretion of an insect. I was likewise surprised to find the potentially irritating phenoxyethanol and chlorophenesin in tarte's mascara.  These two preservatives are also mainstays of RevitaLash's formula.  Nonetheless, Lash Hugger is a vast improvement on the majority of mascaras, which tend to be loaded with unnatural ingredients and don't even bother to address their impact on the environment.

Ingredients:

Aqua, Alcohol, Oryza Sativa Bran Wax (Rice), Cera Carnauba, Hydrogenated Stearyl Olive Esters, Stearic Acid, Cyclopentasiloxane, Glycerine, Shellac, Triethanolamine, Candelilla Cera, Acacia Senegal Gum, Aminomethyl Propanediol, Phenoxyethanol, Chlorophenesin, Iron Oxides (CI 77499).


If you're not a winner of the giveaway, there's always Amazon:

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