Defy Time recently launched (rather tentatively, I must say with hardly any distribution or web presence) its syn-ake based anti-aging moisturizer. Sy-nake is a synthetic version of snake venom and is supposed to freeze muscles in much the same way as acetyl-hexapeptide 3 or GABA (used copiously in the Freeze 24/7 range).

Regular readers of Truth in Aging may have noticed that I am somewhat skeptical of the value of celebrity product endorsement. In fact, I think it often backfires. So I was most amused to note that Ben Kingsley is a devotee of Defy Time.

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Perhaps this picture was taken before he started to use Defy Time and bear witness to its wondrous effects.