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Elgydium Toothpaste for a celebrity smile

January 12, 2009 Reviewed by admin 11 Comments
While watching the Golden Globes last night, I thought about how much work must go into getting red carpet-ready. Beyond the gowns and accessories, celebrities must spend weeks preparing for their big night. They endure every beauty trick in the book, from spray tanning to body slimming, not to mention depriving themselves over the holidays. It occurred to me that the one asset that never gets much attention from the press but cannot escape the scrutiny of the audience is a smile. For this end, many celebrities turn to Elgydium Whitening Toothpaste to maintain their pearly whites.

As soon as I heard about Elgydium, which celebrities are known to buy by the caseload in boutique French pharmacies, I was ready to shelve it in the Dept of Daft. Who really needs designer European toothpaste when a tube of Colgate or Crest will do just fine? Yet, after giving it a go and looking into its formula, I found that Elgydium might be a celebrity favorite for good reason. Allow me a moment on my soapbox, if you will.

Renowned worldwide for its quality and texture, Elgydium is not your average dentifrice. You'll be proud to display the toothpaste's chic apothecary-style aluminum tube on your bathroom sink. But upmarket packaging is not enough to justify paying more than double just for clean teeth.

The buzz word that sets Elgydium apart is "Micro-Pulverized Sodium Bicarbonate." Five times smaller than standard sodium bicarbonate (otherwise known as baking soda), this soft crystalline substance dissolves readily into even the tiniest fissures of enamel. Not only does it gently polish teeth with mild abrasive potential, but it also kills on contact all motile microorganisms associated with periodontal infections (a fact that commercial marketers often overlook). Additionally, sodium bicarbonate neutralizes and detoxifies the bacterial acids that form in plaques, or bacterial biofilms.

Although I didn't notice a dramatic whitening effect after using Elgydium day and night for several weeks, I did see a subtle difference, more so than I ever do with my regular drugstore purchase. As the smaller-sized sodium bicarbonate particles infiltrate the crevices of each tooth, they break up stains from coffee, tea, and smoking, so you'll have less guilt about your vices in the long-term. Another benefit of this ingredient is that it creates a velvety texture, which lacks the grittiness and attendant harshness of other brands.

Like any baking soda-based toothpaste, Elgydium's faintly medicinal taste does not confer the refreshingly cool experience you might be used to. With only a hint of peppermint oil, Elgydium certainly won't bring back memories of the minty-sweet toothpaste from your childhood. Though the flavor isn't bad, I found myself reaching for my mouthwash after brushing to finish with a kissably fresh mouth feeling.

With its gentle brightening and polishing power, Elgydium is perfect for people with tooth sensitivities. If your tongue has ever glided over traces of residual plaque after brushing with your drugstore toothpaste, you'll appreciate how Elgydium lends an all-over, long-lasting clean surface. Your dental routine might also benefit from one of Elgydium's four toothbrushes, each of which comes with a small head, gentle rounded bristle tips, and a protective cover- brilliant for both frequent travel and bathroom hygiene (watch this video to understand why).

Now that you know what toothpaste makes Hollywood smile, you might be wondering what cutting-edge techniques the stars are using to beat cellulite, purge toxins, and iron wrinkles. Join the discussion about celebrity beauty treatments in our community section.


Water, Glycerin, Silica, Sodium Bicarbonate, Sodium Lauryl Sulfate, Flavor, Carrageenan, Titanium Dioxide, Hydroxyethyl Cellulose, Sodium Saccharin, Peppermint Oil (Mentha Piperita)

  • July 22, 2011


    For whitening I really, really, really like the Supersmile toothpaste and whitening gel.
    You mix the gel and toothpaste on the toothbrush and that leaves your teeth feeling like you just had them cleaned.
    I first tried the sample travel kit they sell and that really impressed me.
    I even had a picture of my teeth taken at the dentist before (was getting invisalign) and the pics 3 months later show much whiter teeth.
    this is also the only whitening product I used- nothing else.
    My dentist was also surprized I did not need my teeth cleaned and family was also asking if I had the dentist whiten my teeth.
    So overall pleased with Supersmile.

    I also use a all natural fluoride free toothpaste half the time now.
    I am not entirely sure if fluoride is good or bad, but figure if I did have some teeth issues before it is better to use fluoride part of the time...

  • December 17, 2010

    by marta

    Georgeva, you clearly feel very passionately about the fluoride issue and you are welcome to share your concerns on this website. However, I have not approved your first comment directed at Niall and it will not be published. A lively debate is welcome, but people who seek to undermine others are breaking our code of conduct. .

  • December 17, 2010

    by georgeva

    And Niall , there are many scientific evidences that fluoride is really bad for your health. Try to google it or type on youtube "fluoride toxicity" or "fluoride truth" . Fluoride is poison for your health. WAKE UP .

  • January 31, 2010

    by andy bigs

    Great information thanks for getting this out there for people like me to read.

  • January 15, 2009

    by tian

    to julie's oil pulling introduction -- i just googled it and found some pretty surprising articles about how effective this method is to heal one's overall health. sounds really interesting i'm going to try it religiously from now on and will report the results. thanks!

  • January 13, 2009

    by Kira

    I agree that there are lots or red flags emerging RE overuse of Flouride in dental care, especially if your local water already contains enough of it. Personally, I use it every other day and on the other days I brush sans Flouride.

  • January 13, 2009

    by Niall

    Copley -

    Your point about fluoride doesn't make much sense, since fluoride protects teeth precisely by *remineralizing them*.

    There is no scientific evidence to support your claims in re fluoride that I can find.

  • January 12, 2009

    by copley

    I imagine that one reason fluoride was left out of Elgydium's formula is its toxic effect. Despite fluoride's benefit of making teeth more resistant to the acid that leads to cavities, an excess accumulation of fluoride in the body can lead to demineralization of bone and tooth enamel. The danger of fluoride-filled toothpaste is inadvertent ingestion of this chemical, which is absorbed via the mucous membrane in the mouth. One milligram of fluoride can be absorbed in as little as two brushings. This is why the FDA has required all toothpastes containing fluoride to display a warning label regarding its potential toxicity.

  • January 12, 2009

    by Niall

    I don't see fluoride as an ingredient of this "boutique" toothpaste. Why, in this day and age, would anyone use toothpaste without fluoride? It makes no sense.

    Crest has just come out with a new "weekly cleaning" toothpaste that you use once a week. It seems have the same kind of crystals that Elygdium has, but with fluoride as well. Probably cheaper too.

  • January 12, 2009

    by Julie Kay

    Additionally, sunflower and sesame oils are best for pulling. Use cold-pressed, unrefined oil. I find mine at PCC or Whole Foods. ~jk

  • January 12, 2009

    by JulieK

    I've been wondering (waiting) where I'd introduce this topic and this seems as good a place as it's gonna get... Ever heard of "oil pulling"? Me either till about 3 months ago. The day it was suggested to me, I Googled it and the next day I began. I've not missed a day, and I'm extremely pleased with the results- particularly, in my mouth: my teeth are whiter, stains are gone, tissue (gums) are healthier than ever and no sigh of bad breath. There are other benefits. These are more "individual," I think. But I urge you and TIA readers to take a Google read. Just type, what is oil pulling

    I thought it sounded utterly daft, but something drew me. Today I'm completely grateful! ~jk

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