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Esthechoc Review

esthechoc-cambridge-chocolate-technology
September 11, 2017 Reviewed by Marta 0 Comments
TRU Rating
For believers in nutraceuticals this has promise

Pros

A concentrated form of powerful antioxidants

Cons

No empirical way of knowing how effective

It’s a no brainer that what we eat impacts the way we look and a healthy diet results in healthy (perhaps even youthful) skin. Nevertheless, I have never been much of a believer in the supplements or so-called ingestible beauty that is now becoming a hot new trend. So when I was sent some antioxidant-enhanced chocolate I was prepared to give it a try and perhaps even eat my words.

Esthechoc ($55) is basically chocolate with astaxanthin, a very powerful antioxidant. The elegant white packaging contains 21 days supply of what look like after dinner chocolate thins. I took a bite and the chocolate was rich and velvety. Delicious in fact. But, according to the British company behind Esthechoc, Cambridge Chocolate Technologies there is quite a bit of science behind these delicious morsels.

Micellar nanotechnology has emerged in the past 10 years or so as a way of help nutraceuticals to be more bioavailable (source). Cambridge Chocolate Technologies claims that as a result “7.5g of this product has the same amount of the antioxidant astaxanthin as 300g of wild salmon as well as cocoa flavanols equivalent to 100g of normal dark chocolate.”

I tested two boxes of Esthechoc’s concentrated nutraceuticals and my skin is looking good. But here’s the thing. How do I know if Esthechoc is responsible? I haven’t given up my skincare regimen and without doing so (which I’m not really prepared to do even in the interest of scientific pursuit), it isn’t possible to isolate the supplement’s effects.

Having said that, there’s good research on the impact on skin of cocoa-based products and astaxanthin is a proven antioxidant with new research indicating it is an anti-ager. I am less convinced by drinks and supplements that contain collagen and hyaluronic acid as there is scant evidence that consuming these molecules actually boosts the body’s production of them.

There seems to a potential market for nutraceuticals amongst millennials – according to a study, they are more likely to think supplements for skincare are normal than us boomers.

 

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