I have never been a big fan of Eve Lom even though her cleansing routine (involving greasy gloop and a course wash cloth soaked in very hot water) has been a cult beauty product in England for about the last 20 years. It gave me serious rosacea flare ups. However, a friend recently told me that Lom should be reconsidered and that she personally loved her Rescue Mask ($45).

I dutifully took a look expecting to see a gentler, perhaps even greener Lom. But oh no. Just looking at the mask brought out my rosacea, or at least I was seeing red over the fact that a sane women (my friend) had been persuaded to part with her hard earned for something that is basically toxic clay.

Eve Lom’s Rescue Mask is mostly kaolin clay, water and alcohol. Kaolin is one of the most common minerals on earth and a stalwart of almost every face mask out there.  To be fair to Lom, she has thrown in some honey and almond meal. If she’s stopped there, this mask wouldn’t be so bad, although would hardly justify the price tag.

But oh no. She kept going with every paraben known to man, plus three irritants and possible neurotoxins, aluminum chlorohydrate, magnesium aluminum and phenoxyethenol. For good measure Ms Lom added in camphor, an ingredient better destined for moth balls than a beauty product.

Ingredients

Kaolin, Aqua/Water/Eau, Glycerin, Alcohol Denatured, Mel/Honey, Prunus Amygdalus Dulcis (Almond Meal and Extract), Camphor, Magnesium Aluminum Silicate, Sodium Chloride, Allantoin, Aluminum Chlorohydrate, Propylene Glycol, Magnesium Chloride, Methylparaben, Phenoxyethanol, Butylparaben, Ethylparaben, Propylparaben, Isobutylparaben, Calcium Chloride