The iLift LaserLift BotAction Anti-Wrinkle Device, which sells for about $395, reminds me a lot of the Ion Infrared Beauty Stimulator. I haven't tried the former, but I did try the Beauty Stimulator and found it to be completely underwhelming. They are similar in that they both use two technologies: negative and positive ions and infra-red rays.

According to iLift (no relation to Apple), just the very touch of your hand on this device will release ions. The negative ions attack bacteria and the positive make the ingredients of LaserLift BotAction Serum penetrate more easily. Or at least that's what is supposed to happen.

The thing to remember about ions is that someone was very confused when they named then. All you need to remember is that, however, counter-intuitively, negative ions are good and positive ions are bad. Ions are clusters of mostly water molecules that are positively or negatively charged - and they always come in pairs with one of each. Negative air ionization can make things like dust particles in the air bond together, form larger particles and then fall out of the air. Bacteria-zapping applications crop up everywhere from air purifiers to sanitary pads (strange, but true).

Positive ions are the evil twins of the negatives. They worsen the symptoms of people with asthma and lurk in offices with sick building syndrome. I can't find any evidence that they help cosmetic products penetrate. On the contrary, tests (on mice, for example) suggest that positive ions cause stress.

Although iLift also has a setting that delivers infra-red light, I am inclined to regard this device as a waste of time. Particularly since it requires four consecutive 16-minute sessions (there is also a setting that delivers mico-vibrations). For the money, I would invest in a Baby Quasar and have done with it.