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IT Cosmetics Brow Power Perfector and Brow Vitality Complex

IT Cosmetics Brow Power Perfector and Brow Vitality Complex

Reviewed by Marta April 15, 2013 9 Comments

I got it into my head to try an eyebrow pencil when someone asked me if Brow Vitality Complex had to be used at night. Whatever for, I asked, puzzled. She was concerned that the brow growth serum couldn’t be used with makeup. I realized that since I don’t usually use brow pencils, I had no idea and would need to investigate. Then I saw that IT Cosmetics, with a loyal following amongst the Truth In Aging community, had something called the Brow Power Perfector ($24). I jumped on it.

IT’s Brow Power Perfector, which already has a positive review from Nisha, actually played nice with Brow Vitality Complex (I’ll come back to that) and, more importantly, is a great product in its own right.

First, I was pleasantly surprised by the ingredients. Of course, there’s plenty of silicone, but there are also more than enough ingredients to make my brows feel pampered. Some of them may even contribute to healthy brow growth, making Power Perfector the perfect partner for my serum. For example, there’s saw palmetto, a botanical that is associated with hair growth, and biotin, a member of the B vitamin family, that may help hair grow and certainly seems to keep it pliable. Botanical extracts that you might find in shampoo include nettle and horsetail.

In addition, there’s A, C and E vitamins. Collagen comes in both soluble and hydrolyzed forms and there is also hydrolyzed silk. With regular use, these can all help to put an end to brittle brows.

IT Cosmetics promises that Brow Power Perfector will be no-smudge and it lived up to it. Doubtless due to the silicones, there’s more of a gel-like consistency when brushed on than a more typical powdery application. This makes it very easy to control (as Nisha put it, this pencil glides over the brows like butter) and get the desired definition. The applicator also has a spiral brush (like a mascara wand) that helpfully tames stragglers and evens out the color.

I was very happy to discover that I could apply Brow Vitality Complex with its emu oil and copper peptides first, give it a moment to settle and then later use Brow Power Perfector. Brow Vitality Complex has, over time, helped darken the color of brow hairs to the shade of a more youthful me. In addition, IT gives brows an even sweep of color and depth, as well camouflaging any patches. A perfect pair.

Ingredients in IT Brow Power Perfector: Mica, Cyclomethicone, Trimethylsiloxysilicate, Cyclopentasiloxane, Ceresin, Polyethylene, Cyclohexasiloxane, DI-PPG-3 Myristyl Ether Adipate, Euphorbia Cerifera(Candelilla) Wax, Phenyl Trimethicone, Synthetic Fluorphlogopite, Acetylated Sucrose Distearate, Disteardimonium Hectorite, Lysolecithin, Boron Nitride, Tocopheryl Acetate, Propylene Carbonate, Tin Oxide, Phenoxyethanol, Silica, Soluble Collagen, Retinyl Palmitate, Tocopherol, Magnesium Ascorbyl Phosphate, Hydrolyzed Collagen, Hydrolyzed Silk, Serenoa Serrulata Fruit Extract (Saw Palmetto), biotin, Urtica Dioica (Nettle) Leaf Powder, Equisetum Arvense Extract, Lecithin, Pantothenic Acid, Camellia Sinensis Leaf Extract, Vitis Vinifera (Grape) Seed Extract, Ascorbic Acid, Retinyl Acetate. May Contain: Iron Oxides (CI 77492), Calcium Aluminum Borosilicate, Iron Oxides (CI 77499), Iron Oxides (CI 77491), Titanium Dioxide (CI 77891), Manganese Violet (CI 77742), Ultramarines (CI 77007), Carmine (CI 75470)

Ingredients in Truth In Aging Brow Vitality Complex: Reverse Osmosis Water, Copper Peptide Complex (Water, Glycine, L-Histidine, L-Lysine, L-Serine, L-Citrulline, Copper Chloride), Emu Oil, Meadowfoam Seed Oil, Triethanolamine NF (DEA Free), Leucidal (Radish Root Ferment), Vitamin B5, Vitamin E, C10-30 Alkyl Acrylate Crosspolymer, Alpha Bisabolol

  • April 19, 2013

    by Melissa

    I would love to try this blush! I am presently looking to find a blush that appears to radiate from within, and not sit powdery and stiff on my cheeks.

  • April 19, 2013

    by Lucy

    Dare me in!!!! This blush sounds a-mazing and I would love to try!

  • April 19, 2013

    by Cynthia Richardson

    I would dare to try this and give you my review

  • April 17, 2013

    by Angela

    I'd love to try this blush, looking for something new that isn't heavy.

  • April 17, 2013

    by Michelle H.

    I will dare to try the Vitality Cheek Flush Powder Blush Stain. I love blush that delivers a dewy glow to my cheeks.

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