As Truth in Aging's resident Hair & Makeup Editor, it fell to me to review RevitaLash's Mascara($24) product, first mentioned here in late September. We just gave some of this mascara away to a reader in one of our Dare To Try Its, and I'm eager to read her opinion in a few weeks, as mine is pretty low.

RevitaLash is a popular eyelash growth product (read all about it on TIA). Their mascara product, a followup to the original RevitaLash, however, contains none of the drug prostaglandin, that stimulates hair growth in the original RevitaLash product. Instead, it has several botanicals and a handful of chemicals that add up to make...plain old mascara. RevitaLash recommends using the mascara in combination with the original growth product, which I did not do.

I used RevitaLash's mascara every day for 3 weeks and noticed no difference at all in the length or thickness of my eyelashes. What I had on my hands was a normal mascara that did not stimulate growth or look particularly good on the lashes. Looks-wise, the mascara is only of mediocre quality. I wasn't crazy about the bristles on the applicator brush, which appears to have been designed to enhance lash length rather than thickness. The mascara went on thickly and was always a little chunkier than I prefer. When I put mascara on, I want it to look like real lashes, only better. RevitaLash made them look like I was wearing slightly old, chunky mascara. It was also quick to smudge and migrate into the fine lines below my eyes, necessitating a mid-day undereye cleanup in the office bathroom.

This mascara is little more than an attempt to cash in on the growing popularity of the RevitaLash brand, without any of the pharmacological ingredients found in regular RevitaLash. It contains biotin, a vitamin associated with hair growth without any major studies to back up the claim. RevitaLash Mascara also contains several plant-based ingredients such as anti-inflammatory Calendula Officinalis (marigold), Camelia Sinensis (green tea) and Rosemary, an antiseptic that does have some association with hair growth simulation.

It also contains a few bad things, which make me more inclined than before to ditch it; propylene glycol and phenoxyethanol are potential irritants and five different parabens. I'd say that using RevitaLash Mascara solo is not worth it, and using it in combination with the growth product is probably a placebo effect, since your lashes will be growing from the prostaglandin in the RevitaLash, and any mascara would make them look even longer and thicker.

Ingredients:

Water, Propylene Glycol, Glyceryl Stearate, C18-36 Acid Triglyceride, Polybutene, Polyvinylpyrrolidine, Cetyl Palmitate, Euphorbia Cerifera (Candelilla) Wax, Stearic Acid, VP/Eicosene Copolymer, Steareth-20, Copernicia Cerifera (Carnauba) Wax, Triethanolamine, Steareth-2, Phenoxyethanol, Xanthan Gum, Biotin, Calendula Officinalis Flower Extract, Camelia Sinensis Leaf Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Panthenol, Methylparaben, Ethylparaben, Butylparaben, Propylparaben, Isobutylparaben