Recently, I discovered moringa and posted on it here. If it's all it is cracked up to be, then this is a truly important beauty and anti-aging ingredient. As well as having 1700% more antioxidant power than vitamin C, it is both a purifier and an anti-pollutant. Moringa seeds have been used for centuries in India to purify water. So when I saw it as the key active in a shampoo by REN, I thought, "Now this is a perfectly sensible idea."
REN Moringa Seed Micro-Protein Universal Shampoo ($26 for 8.5oz) could be the perfect shampoo for Dara Torres. Her blond locks must be taking a chloride beating as she trains for her next Olympic medal. Moringa seeds gently and efficiently strip away chloride and pollution.
I used REN this morning and found it to be one of the nicest (perhaps the nicest) shampoo I have come across. My hair doesn't just look and feel clean, it is positively bright (as though I have just been to the colorist). Plus it is frizz free and soft to the touch.
REN is a British company that focuses on natural ingredients. Most are derived from coconut. In addition, there is tomato bioferment. The hair care cycle can be a frustrating one. Shampoo removes sebum and
dirt, but makes hair hard to manage. Conditioner takes care of that
problem, but creates build-up and attracts dirt. Moringa helps remove the dirt and the tomato bioferment adds manageability and strength. Tomato has serine and lycopene. Serine helps replenish cysteine levels in the hair to keep it strong and smooth. Lycopene is an antioxidant, similar to beta-carotene, but it is very soluble and easily penetrates the hair shaft to keep it moist and manageable.