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Revitalash: safer than Jan Marini?

Is a Solution for:
Eyelashes & Brows
January 9, 2008 Reviewed by Marta 36 Comments
Now that Jan Marini's Age Intervention Eyelash Conditioner has been withdrawn from the US market, the most worrisome question is whether all the other eyelash growth products that are still available are safe.  I mentioned MD Lash Factor in my last post and then a reader asked: what about Revitalash?

Revitalash, made by Athena Cosmetics, was launched to compete directly with Jan Marini's product at a slightly keener price point. Copley reviewed it and her verdict was that it works, but at what price. You can read her Revitalash review here.

The Revitalash story is very similar to that of Jan Marini. Mind you, it does come with a much better 'origination myth' that is worth a quick detour. The story goes that Revitalash was invented by Dr Michael Brinkenhoff as a "special gift" for his cancer stricken wife (Gayle), whose once luscious lashes were rendered sparse and brittle by the disease.

Anyway, Dr Brinkenhoff's special gift was, just like the Jan Marini product, based on bitamoprost. This is the glaucoma drug that can cause side effects and prompted the FDA to seize the Marini eyelash enhancer last November. Details are here.

Following in the footsteps of Marini, Athena Cosmetics pulled Revitalash and replaced it in mid-December with a new formula that is still on sale today. The new Revitalash is based on a mysterious ingredient called " Formula Lashgro (proprietary formulation)". So what is it?

You guessed it. Revitalash 2 is based on the same key ingredient as the reformulated Jan Marini product; when Marini replaced the bitamoprost-based eyelash conditioner it was with one that contained prostaglandin. The Revitalash currently on sale is also based on an analogue for prostaglandin. According to the University of Maryland Medical Center, prostaglandin can cause irritation and change the color of the eyes.

Given the controversy and concern around these products, as well as potential competition from Allergan's Lumilash, Revitalash may go the way of Jan Marini's Eyelash Conditioner and be withdrawn altogether. In the meantime, I am certainly not going to use any of them.

  • August 14, 2011

    by ee

    After 6 weeks of using Revitalash I noticed irritation in my eyes, and swelling of the lids. On cortisone drops now to relieve this, so I'm wondering if the RL caused the irritation. It was the only new thing I added to my makeup/cleanser routine. Not enough difference in eyelashes to mention, just the irritation and swelling of lids. Be careful, even with the new formula.

  • May 17, 2011

    by jd

    Revitalash currently contains "trifluoromethyl dechloro ethylprostenolamide." Ethylprostenolamide is a prostaglandin and is being used in lieu of bimatoprost. These products should be used with caution.

  • July 17, 2010

    by Beverly

    Oh Really, I just heard of maximum lash. Is it a new product out in the market? good to hear that from you ladies. For me, been using revitalash eyelash enhancer and never failed me since then. I felt so well-situated using this product, I am very thankful with what it did to my lushes. From a brittle and dull lushes, now is looking fuller, stronger and healthier. I recommend it for those girls wanting to enhance their lashes.

  • July 12, 2010

    by Brenda

    Hey Annie, No need to afraid of. I'll give you the one I'm using now MaximumLash Eyelash Conditioner . I started using it about 6 months ago and have had teriffic results. I never noticed what a difference lashes made to the face! Try it and you will never regret.

  • November 24, 2009

    by Annie

    My sisters have been using Revitalash for 2 months with good results.And now i want to buy one to try..but still afraid with all your comments above....:((..How??

  • March 1, 2009

    by Michelle


    Can anyone tell me how I can tell if I have the older version or the newer version of Revitalash? I recently bought it about two weeks ago from They claim to still have some of the original Jan Marini eyelash conditioner so I wasn't sure if it was the same for Revitalash. Also, does anyone know if the newer version works? And last question, has anyone tried it on their bottom lashes with great results? Or are we not supposed to use it on the bottom lashes as the instructions didn't mention them? Thank you!

  • January 25, 2009

    by harleypilot

    I have been using Revitalash daily for the past 3 months. (Oct '08 to Jan '09) Today I have much longer lashes than I did three months ago. I am pleased with the product and have not had any side effects. My blue eyes are still blue, too. I do not know which formula I purchased in October of 2008, but I am pleased with the results.

  • January 2, 2009

    by Sommer

    Does anyone out there know any more details on the Folligen and and emu oil?

  • December 20, 2008

    by Cher

    44 yr. female using Revitalash for approx. 30 days. Did start noticing new growth and thickness in my sparse eyelash and eyebrow area. Yet, only a few days ago noticed dark brown spots appearing in my blue eyes. Upon further investigating via on-line. This seems to be a common side affect which is NOT mentioned anywhere on Revitalash's website or paper insert you receive with the product. BEWARE if you have light colored eyes.

  • October 30, 2008

    by Cheryl Meyers

    <p>I just bought a bottle of Revitalash last month and I already see amazing lashes! Not only did they get longer, but I actually saw new lashes growing in! i am so excited!!!</p>

  • August 30, 2008

    by Lainie

    <p>I've been using the new Jan Marini Age Intervention for 2 months and havent noticed anything. For the $140 price tag I'm definitely not going to continue using it. I'd be willing to try the old formulation (marini or revitalash) if i could get my hands on it but they seem to be sold out on ebay. </p>

  • August 26, 2008

    by Katie

    <p>My 2 sisters LOVE Revitalash but I have such sensitive eyes, so I just ordered it from and they said if a problem i can exchange it for SD lash and brow gel or Jan Marini's new product, so I hope it works but if not, I will try the other. I like their return policy! Based on my sisters lashes I think it may be worth a little sensitivity!</p>

  • August 15, 2008

    by marta

    <p>I stopped using them as soon as I found out about the prostaglandins. Its a pretty powerful drug and the side effects are well documented. I would definitely stop, especially if you are detecting blurred vision. Try Dermalash or the new Marini Lash, I found that they work and they only use vitamins, amino acids and botanicals.</p>

  • August 15, 2008

    by Jennifer

    <p>I have been using Revitalash for the last month. I haven't seen any dramatic changes but I do notice some blurred vision. Kinda skeptical about it now and I don't think I'll continue to use it until more legitimate research has been done on it.</p>

  • August 6, 2008

    by marta

    <p>I haven't used Revitalash, but I did try the old Marini, which is a similar (prostaglandin based formula). I had the opposite: existing eyelashes grew longer - within three weeks - but not much new growth. I would say that after two months the old lashes are not going to grow - they would have done so by now - and you'll have to wait to see what happens with the new. </p>

    <p>Perhaps someone with direct experience of Revitalash will write in.</p>

  • August 6, 2008

    by VIV


  • May 24, 2008

    by Marta

    <p>I just came across some comments on Revitalash on the WSJ heathblog: <a href="" rel="nofollow"></a></p>

    <p>There are a number of people who mention blurred vision, change of eye color and dark circles as a result of using Revitalash (as recently as April this year). If it doesn't work after two months I would stop using it and not expose myself to the potential risks/side effects.</p>

  • May 22, 2008

    by Marta

    <p>That's interesting - although a bummer for you. Could be that the new formulation isn't as effective. I've heard people say that it does work, but not as well as the old formula. It does seem to be the case that eyelash growth products in general work for some but not others (the exception may be the original Jan Marini product). Have you tried Dermalash? It works for me - not spectacular, but has filled in my lower lashes and the uppers are a bit longer.</p>

  • May 21, 2008

    by quyen


    <p>I've been using the new Revitalash formulation for the past 2 months- I still don't see any results.</p>

  • April 14, 2008

    by bethany

    <p>Marta, just wanted to mention that I am alternating my Revitalash with my Folligen spray (applied with a brush) each night, and seeing some HAIRY results on my eyebrows! </p>

    <p>I am also smoothing emu oil into them when I moisturize my face, and that is also supposed to awaken sleeping hair follicles. </p>

    <p>Great success thus far...I am quite pleased.</p>

  • April 9, 2008

    by Marta

    <p>Michele,<br />
    Please keep us posted. It would be great if it does work.</p>

  • April 9, 2008

    by Michele

    <p>I saw the Dermalash product by DermaQuest on the Rachael Ray show. The woman you used it had good results and the doctor said it's completely drug free and safe. I'm trying it and will let you know if it works.</p>

  • April 2, 2008

    by quyen


    <p>Z)-7-[(1R,2R,3R,5S)-3,5-Dihydroxy-2-(R,E)-3-hydroxy-4(3-trifluoromethyl)phenoxy(but-1-enyl)cyclopentyl]-5-nethylheptenamide </p>

    <p>is a chemical structure similar to alprostadil (prostaglandin analog) </p>

    <p> 7-[3-hydroxy-2-(3-hydroxyoct-1-enyl)- 5-oxo-cyclopentyl] heptanoic acid</p>

    <p>this is just my deduction. i just emailed athena (amber) chemist?? for clarification and am still waiting for response. Will update you later.</p>

  • April 2, 2008

    by Marta

    <p>I'm not so sure. The formulation of Revitalash's proprietary Lashgro is:<br />

    <p>This doesn't look hugely different to the Jan Marini prostaglandin analogue:<br />
    (7-(3, 5 dihydroxy-2-(3-hydroxy-4-(3-(triflormethyl)phenoxy)-1-butenyl)cyclopentyl)-N-ethyl, (1R-(alpha(z), 2beta(1E,3R)3alpha, 5alpha))</p>

    <p>But then I'm certainly no chemist.</p>

  • April 2, 2008

    by bethany

    <p>Quyen, I had a significant loss of eyelashes when I started the 2007 formulation, but it was simply shedding from new lashes growing in. I wonder if the users of the new formulation are experiencing the same thing?</p>

    <p>Being the slave to my new gorgeous lashes, I just went to ebay and bought 3 bottles of the old formulation for $70 each last week. I may die from it down the road, but my lashes will look fabulous at my funeral! :D</p>

  • April 1, 2008

    by quyen


    <p>i already bought 2 tubes of the new formulation, but haven't tried using it yet. I am hesitant to use it because 4 out 5 users of the new formulation reported noticeable loss of eyelashes. they also reported their lashes appeared alittle bit longer. i will not use the two tubes i purchased until i get more data. the other thing is, i also contacted athena. athena emailed me all the ingredients and its safty data (MSDS). i am certain there is no ingredient listed that contains prostaglandins derivative.</p>

  • March 29, 2008

    by Marta

    <p>In that case I'll give it a go and let you know how I get on.</p>

  • March 28, 2008

    by bethany

    <p>I used my Revitalash to help fill in some thin spots on my eyebrows, and it worked GREAT!</p>

  • March 27, 2008

    by Marta

    <p>They do work (my Jan Marini did too), but until they bring out some safety data I don't want to resume use. I was thinking of using what's left of the Marini to touch up my eyebrows. </p>

  • March 27, 2008

    by bethany

    <p>I forgot to mention that I have NOT used the 2008 formulation, but did use the 2007 formulation and was AMAZED at the success I had with lashes are least doubled in quantity, and they are at least 30% longer. There was also no irritation, eye color change, etc....I was sad to see them change the formula.</p>

  • March 27, 2008

    by bethany

    <p>I contacted Athena (manufacturers of Revitalash) directly on 3/4/08 and asked about the new formulation and if there were any studies proving that it worked.</p>

    <p>Their reply: "Thank you for your interest in Revitalash and for taking the time to contact us. The new formulation of Revitalash contains a designer ingredient modeled after the original ingredient, Bimatoprost. This is actually one of the first formulations that had originally been created, and this formula has been tested and proven to produce the same results. We will also keep our 90 day money back guarantee to assure the best possible service available."<br />

  • March 27, 2008

    by Marta

    <p>Thank you for the clarification. Does it work?</p>

  • March 27, 2008

    by quyen

    <p>Your facts about revitalash formulation is incorrect. <br />
    1. the original revitalash contains Lumigan-true<br />
    2. it was reformulated to contain Lashgrow (prostaglandin derivative similar to Lumigan) true<br />
    however, <br />
    3. it was then reformulated again in mid december 2007 to contain no prostaglandin or its derivative at all. </p>

    <p>so the current new formulation not only is it packaged differently ie (R) now replaces MD(TM) but it contains no active ingredients.</p>

  • January 30, 2008

    by Sammi

    <p>Enormous Lash is cheaper, less irritating and works better. </p>

    <p>The website is</p>

  • January 30, 2008

    by Sammi

    <p>Enormous Lash is cheaper, less irritating and works better. </p>

    <p>The website is</p>

  • January 30, 2008

    by Sammi

    <p>Enormous Lash is awesome too, much cheaper and less irritating.</p>

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