The indefatigable Suzanne Somers is constantly innovating and expanding her business. I can’t say that I like everything she comes up with (I have a discarded Thigh Master and was unimpressed when I tried out her Sexy Forever diet plan). But I have to hand it to her, she is always evolving as a person and her mission to become greener and cleaner, as well as not giving in to aging has led to Suzanne Organics Ageless.

As Suzanne Somers puts it, she liked how clean organic skincare felt, but couldn’t find anything with anti-aging benefits and so Suzanne Organics Ageless was born. A reader wrote to me asking if I thought Ms Somers had pulled it off and so I took a look at the Suzanne Organics Ageless Serum ($29.75).

The first thing to say is that Suzanne Organics achieves its goal of being toxic free – even the preservatives are botanical extracts. Ageless Serum’s formula is mostly based on botanicals. It has to be said, however, that not all of them actually are organic and, overall, about 40% of the ingredients are organic.

What about Suzanne Somers goal to create a meaningful anti-aging serum? Well, there is carnosine, one of my favorite ingredients as it can prevent cellular damage and may even increase the lifespan of cells. It is way down in the middle of the chorus line, however, while top billing is given to African birch.

Most of the research on extracts of African Birch have focused on its anti-fungal anti-microbial properties. Indeed, in Nigeria the bark is called a “chewing stick” and is gnawed on to prevent bacterial gum disease. Although I did find a company selling it as a cosmetic ingredient claiming that it can boost vitamin C by 40%. If this is true, then it will work nicely with phyllanthus emblica, Indian gooseberry and a good source of ascorbic acid.

Glycosaminoglycans are always good to come across. They occur naturally in the body and the primary role is to maintain and support collagen, elastin and turgidity (bounce) in the cellular spaces and keep protein fibers in balance and proportion. I also have a soft spot for silybum. There’s the endearing name, of course, and the fact that it is so neglected by chemists, despite its potency as an antioxidant and curative effects on acne and hangovers.

Way down the list are hydrating hyaluronic acid and the powerful free radical scavenger ferulic acid. The latter also boosts the efficacy of vitamin C and E, which are also here.

On balance, Suzanne Somers has come up with a good, although not outstanding formula. And I certainly can’t quibble with her intentions or the price. I’d love to hear from anyone who has tried Suzanne Organics Ageless Serum.


Liposomal Complex & Organic Extracts Infused in Peach Juice*: [Lecithin* and Anogeissus leiocarpus (African Birch)*, Glycosaminoglycans (Marine Mucopolysaccharides), Chrysanthellum indicum*, Camellia sinensis (Green Tea), Phyllanthus embilica (Indian Gooseberry)*, Tetrahydro curcuminoids (Turmeric)*, Dipotassium Glycyrrhizinate (Licorice), Carnosine, Silybum marianum*, Brown Algae*, Aloe barbadensis*, Epilobium angustifolium (Willowherb)*, Oil Blend Infused in Carthamus tinctorius Oleosomes*: [Argania spinosa (Argan)*, High Oleic Helianthus Annuus (Sunflower Seed), Mixed Tocopherols (Vitamin E from Jojoba Oil), Tetrahexyldecyl Ascorbate (Vitamin C Ester)], Beta Glucan, Sodium Hyaluronate, Maltodextrin, Ferulic Acid, Sclerotium Gum, Carageenan & Cellulose Gums, Lonicera japonica (Japanese Honeysuckle) Flower Extract & Lonicera caprifolium Flower Extract (Preservatives), Xanthan Gum, Peach Fruit Essence*.

* Certified Organic