Tomorrow (June 17th) the lovely Kardashian sisters will launch their new skincare line, PerfectSkin. I took a sneak preview to see if the products live up to the claims likely to be made in the barrage of infomercials.

Behind PerfectSkin is the inevitable scientific expert. Oddly, given that the Kardashians don’t have hair care products in their line, they have teamed up with one Dr Ron Disilvo, a chemist who has worked for coiffing companies, Redken and John Paul Mitchell.

The formulations themselves are not outstanding but certainly pass muster with a handful of botanicals with good pedigrees. Actually, I’d say they have gone out of their way to make flagship product, Repair and Protect, look very appealing  with just a few silicones and other fillers. The rest, especially and mask and the toner, are rather overpowered by harsh preservatives.

Of course, the Kardashian girls have a revolutionary new ingredient: “a newly discovered exotic plant enzyme, OGG-1 (8-oxo-guanine DNA glycosylase)”.  In humans OGG-1 has been widely researched and is recognized as an important antioxidant that repairs a specific kind of mutated lesion in DNA that is caused by free radical damage. However, studies on OGG-1 are somewhat contradictory. Research on mice lacking in OGG-1 found that they lived a perfectly normal lifespan. Whilst, Australian skin cancer researchers tentatively concluded that a weak presence of OGG-1 “may lead to a lack of DNA repair”.

PerfectSkin isn’t the only skincare company to feature OGG-1. It is also used by Remergent, whose clinical trials claim that “the delivery of this enzyme into fibroblasts increases the rate of repair of 8-oxo-G, and reduces mitochondrial toxicity”.

PerfectSkin doesn’t say from which “exotic” plant its OGG-1 is obtained from, but I suspect that it is arabidopsis thaliana. In 2005, French company claimed that it had cloned OGG-1 from this plant. Plus, I found another skincare company called Trivani that specifically says that it uses OGG-1 from arabidopsis thaliana in its Day Protection Serum.

Arabidopsis thaliana is a wee plant that is sometimes called mouse cress. In case you were wondering how it got involved in all this OGG-1 stuff, it turns out to be the have the smallest plant genome and was the first plant genome to be sequenced. Ironically, for something being associated with longevity by cosmetic companies, it has entire lifespan of only six weeks.

Should you be intrigued by PerfectSkin, be warned that it is one of those give them your credit card and get charged every 60 days numbers. The five piece set, which includes Repair & Protect, cleanser, toner, mask and eye cream, costs about $80 every two months. Having said that, there does seem to be a no fuss 60-day return and refund policy.

Ingredients in Repair & Protect

Water (Aqua), Dimethicone, Cyclopentasiloxane, Glycerin, Glyceryl Stearate SE, Trisiloxane, Limnanthes Alba (Meadowfoam) Seed Oil, Cetearyl Alcohol, Cetearyl Glucoside, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Squalane, Polysorbate 60, Panthenol, Tocopheryl Acetate, Retinyl Palmitate, Ascorbic Acid/Orange/Citrus Limon/Citrus Aurantifolia Polypeptides, Aloe Barbadensis Leaf Juice, Avena Sativa (Oat) Kernel Extract, Hydrolyzed Myrtus Communis Leaf Extract, Anthemis Nobilis Flower Extract, Symphytum Officinale Leaf Extract, Spirulina, Platensis Extract, Panax Ginseng Root Extract, Bioflavonoids, Lecithin, Arabidopsis Thaliana Extract, Avena Sativa (Oat) Kernel Flour, Butyrospermum Parkii (Shea Butter), Allantoin, Xanthan Gum, Phenoxyethanol, Caprylyl Glycol, Chlorphenesin, Fragrance (Parfum)

Ingredients in Cleanse

Water (Aqua), Decyl Glucoside, Cocamidopropyl Hydroxysultaine, Sodium Lauroyl Sarcosinate, PEG-150 Distearate, Glycerin, Sorbitol, Tocopheryl Acetate, Ascorbic Acid, Aloe Barbadensis Leaf Juice, Citrus Aurantium Dulcis (Orange) Fruit Extract, Butylene Glycol, Ulmus Fulva Bark Extract, Ascophyllum Nodosum Extract, Spirulina Platensis Extract, Panax Ginseng Root Extract, Hamamelis Virginiana (Witch Hazel) Water, Vitis Vinifera (Grape) Seed Oil, Thioctic Acid, Disodium EDTA, Polysorbate 20, Citric Acid, Diazolidinyl Urea, Iodopropynyl Butylcarbamate, Fragrance (Parfum), Red 40 (CI 16035), Annato (CI 75120)

Ingredients in Toner

Water (Aqua), Glycerin, Kaolin, Cyclopentasiloxane, Dimethicone, Glyceryl Stearate, Stearic Acid, Cetyl Alcohol, Titanium Dioxide, PEG-100 Stearate, Phospholipids, Retinyl Palmitate, Pantothenic Acid, Ascorbyl Palmitate, Tocopheryl Acetate, Argania Spinosa Leaf Extract, Xanthan Gum, Phenoxyethanol, Methylchloroisothiazolinone, Methylisothiazolinone, Fragrance (Parfum), Blue 1 (CI 42090), Yellow 5 (CI 19140)