Earlier this year, Marta launched the reformulated Truth Vitality Advanced Complex ($59 to $79 in the shop). The natural hair restoration treatment with copper peptides was fortified with Capixyl, a proven complex for hair growth. Made up of red clover and acetyl tetrapeptide-3, Capixyl targets the main cause of hair loss and prolongs the growth phase. Impressed with the initial feedback — Marta noticed her hair was growing faster while other community members reported less shedding — we decided to launch a 12 week consumer study in order to objectively evaluate its efficacy.
We were confident in the serum’s ability to produce real results, but curious to see how long it would take for visible improvements. This is where things get exciting: After only six weeks of use, we were shocked — in a good way! — to hear that 59 percent of participants have seen new hair growth. Keep reading to learn more about the hair-raising results, then check back for more updates at the end of our 12 week trial.
59% of participants have seen new hair growth
“It was at the five week mark that I really started noticing a difference. I can definitely see new hair growth along my temples, and my hair is thicker and so so soft!” –Karen K.
62% of participants have seen a reduction is shedding
“I am really impressed with a noticeable decrease in hair shedding and breakage! There also seems to be some fuzzy new growth happening near the temples.” –Sherry M.
45% of participants say it has stopped further hair loss
"I use to find hair all over the bathroom, but now there are only a few strands. Same goes for my pillow!" –Margaret D.
35% have noticed an increase in fullness and/or volume
“I see some baby hairs and I think my hair line looks fuller and stronger — before I could see my scalp more” –Lisa M.
34% have noticed a reduction in breakage
“I'm def noticing less hair in my drain and brush, as well as the slightly denser feeling the product itself gives.” –Susan S.
93% of participants say the product is easy to use and 86% say it absorbs quickly
“I love how easy it is to apply this product! It is perfect with my hectic schedule.” –Karen K.
45% of participants claim the product works similarly or better than other hair growth treatments on the market
“I am so impressed with this product that I already ordered another bottle! Love the product. My hair has not felt this good in a long time!” –Carolyn P.