Yarok’s mission is to have the greatest positive impact on hair and scalp health with the “least negative impact on the natural environment.” Their organic formulas for shampoos, conditioners, serums and sprays result, in my experience, in happy hair. I So I was thrilled when Yarok’s Theadora Guzman came in to tell me about how the company got started, its approach to making products (which are now available in the TIA shop), and how Yarok uses its profits to support good causes in the South American rainforest.  Food for thought as well as “food for your head”.

Watch my conversation with Theadora for Yarok and her tour of the Yarok organic haircare range: