Truth In Aging was launched in January 2008 and by late spring it occurred to me that we might be on to something. My hunch seemed to be right and there really was a strong demand for objective and thoroughly-researched information on skin care. However, it was also becoming obvious that we needed to offer more and the idea to rebuild the web site was born.

We have tried to make the site easier to navigate and Amy Fletcher's lovely photos will act as your guide. We certainly want Truth In Aging to be more visual - look out for future picture galleries that will give you a "behind the curtain" glimpse of treatments and procedures. Over the past 10 months or so, we've also amassed a huge amount of cosmetic trivia and we are starting to put this into an ingredients database. This is very much a work in progress (and doubtless will be for the rest of our lives).

Talking of a work in progress, the new Truth In Aging will be evolving over the next few weeks. Please forgive teething problems and glitches. But don't hesitate to give us feedback and suggest improvements.

In the meantime, thank you all for being part of our community and for inspiring me to take this thing seriously.