Part 1 of 4

Posted by Claire

Among the claims of the makers of Ageless Anti-Age Perfume ($120, 3.04 oz):

"Inspired by recent scientific discoveries and clinical trials, we have developed a perfume called AGELESS FANTASY™. Precious. New. Enchanting. Exclusively ours. Our patent-pending fragrance elixir defies your skin's natural age-revealing scent. Research has proven that men around women who use Ageless Fantasy™ believe them to be at least 8 years younger! Remarkable! Ageless Fantasy™ is an aromatic essence of pink grapefruit, mango, anti-oxidant rich pomegranate, jasmine and musk. A miracle in the field of beauty. A dramatically different perfume."

Now, I can understand any woman wanting to smell younger, or at least not smell old. But precious? No, thank you! What is the smell of age, anyway? Medicated cream? Prunes? The acute smell of organs shutting down? Maybe. After all, the latter claim was held up as hypothesis in the New England Journal of Medicine.

Enter Oscar the cat: a feline nursing home denizen with the "uncanny ability to predict when [nursing home] residents are about to die" that has "presided over the deaths of more than 25 residents," according to David M. Dosa, M.D., M.P.H., author of "A Day in the Life of Oscar the Cat." (N Engl J Med. 2007 Jul 26;357(4):328-9). Like Oscar, other members of the animal kingdom are purported to be able to sniff out patients with lung cancer (as dogs are apparently able to do) or pick up the sweet aroma of kidney or liver failure (as is the case in nurses with well-developed olfactory capabilities).

So maybe this isn't B.S. after all. We'll see. Over the Holidays, I'm going to be conducting a few "clinical studies" of my own. Returning home for the winter holiday season is a prime opportunity to see if my new scent will call back old lovers or entice new ones to my side. Look for my results next month, as well as an upcoming post on the science of scent.

Related posts:

Dept of Daft: Pheradore

An olfactious examination of Ageless' anti-aging perfume

The science of scent: increasing penile blood flow, making women feel better about themselves

A perfume to aid in the art of seduction