Our Rating: 5 stars

I have just had the pleasure of reviewing Your Best Face (YBF) Define Lip Area Anti-Age Cream ($70 in the shop) which claims to brighten and contour the lip area, improving lip fullness and preventing future aging. I have to say that this product is going on the “legendary but expensive” list, at $70 for a beautifully packaged 15ml airless pump. It works out to be about $4.60 per milliliter, so is it worth the expensive price tag?

In my research of Define I found that it was developed with liaison of key TIA members so as for ingredients it can’t be faulted; These TIA members know much more about the chemistry stuff and I am still honing my skills, but here goes...It contains a patented moisturizer called Pentavitin which attracts and locks in moisture and is not easily washed off which makes it perfect for a lip product. It also contains Collagen producing Syn Coll which some people say is better than the peptide Matrixyl as a powerful anti-ager, antioxidants from green tea and Marta’s favorite super antioxidant, Spin Trap. There is also water binding Sodium Hyaluronate which will plump up the skin. It does contain the preservative Paraben Du, but it is the only one and is last on the list so I think it must be in miniscule quantities and I’d prefer my creams to be preserved from spoilage than not.

The cream itself is surprisingly light and not oily or waxy but dries a little sticky. In the beginning of my month long trial the minty flavour really annoyed me, it just was not what I expected but as time went on I grew to absolutely love it. I almost just want to lick it straight of my lips as soon as I put it on, Mmm sweet minty lips!

The visible results after my first application was less fine lines around the lip line and less depth in the vertical lines on my lips. Now after the month long trial the colour of my lips is rosy and they look fuller and more youthful, I also tend to use much less lip balm because they are more hydrated and softer.

The Verdict-

I am in love with YBF Define! I have neglected my lips for too long and this is a must have. It is pricey, but a little goes a long way so if you use it morning and night with a balm in-between it will last long enough to make you feel OK about forking out the $70. After trialing YBF Define I certainly put my hand up to review any other YBF product.

I’ve looked into how an international purchase of YBF Define could be made currently through Skin Store but you need to email your credit card details, which is an incredibility unsafe way to purchase anything. You can phone and order which would mean trying to work out what time to call and would be an expensive call in itself. I just now need to beg Marta to get the TIA store up and running for international purchases with a secure online method of payment so I can keep up the YBF Define habit.

Marta adds: Define is $70 in the TIA shop and shipping internationally.


Reverse osmosis water, xylitol, olivem (cetearyl olivate), Pentavitin (saccharide isomerate), ethehexyl palmitate, white tea (reverse osmosis water, white tea), Syn-Coll (glycerin, palmitoyl tripeptide-5), Hilurip (isohexadecane, BIS-PEG/PPG- 14/14 dimethicone, ethylene/propylene/styrene copolymer, butylene/ethylene/styrene copolymer, cyclopentasiloxane, sodium hyaluronate, xanthan gum, tripeptide-1), vitamin E, meadowfoam seed oil, alpha arbutin, licorice root extract, Syn-Tacks (glycerin, palmitoyl dipeptide-5, diaminobutyroyl hydroxythreonine, palmitoyl dipeptide-5 diaminohydroxybutyrate), niacin, Lipochroman-6 (dimethylmethoxy chromanol), sodium hyaluronate, spin trap (phenyl butyl nitrone), superoxide dismutase, peppermint oil, lemon oil, blue tansy oil, blue chamomile oil, paraben DU.