1.0 oz (30 ml)
Yarok Feed Your Shine Hair Serum contains a powerful blend of organic and all natural vitamins, minerals, antioxidants and essential oils. This serum absorbs quickly into the scalp and hair to bring out hair's inner sheen while also contrasting highlights, protecting your hair from the damaging effects of hot styling tools and combating humidity-induced frizz.
Apply 1 – 2 drops to palm of hand, rub palms together, apply to hair before heat styling to add shine. And/or apply after styling for increased style and contrast.
TIA Review by Nisha:
Shiny hair has been something missing in my life since… I suppose, the first horrible perm I just had to have - against my parents’ wishes - as a junior in high school. The highlighting and daily styling using a hair dryer that ensued seems to have sucked up any natural moisture my hair ever had. I recently began to take it easier on my hair and stopped highlighting it a few years ago. I try to avoid shampooing or blow-drying altogether if I can. Since I can’t avoid showering (that would be inconsiderate to others since I usually go to the gym in the morning), my stylist has advised me to simply rinse my hair really well and only use a conditioner on most days, shampooing two to three times a week at most.
While I’m on a “do no harm to my hair” kick, I was thrilled to try out a Yarok hair product as the sustainable line is in the process of having all of its “consciously sourced and responsibly harvested” ingredients certified organic. Yarok actually translates to “green” in Hebrew. The hair care line is 100% vegan and free of alcohol, parabens and sulfates. The ingredient list for Yarok Feed Your Shine Hair Serum, a concoction of several oils, is refreshingly short and well thought out. The serum is made up of sesame (hair shaft moisturizer) coconut (hair softener), wheat germ (natural preservative when mixed in other oils), clary sage (antioxidant essential oil) and petitgrain oils (balances moisture levels).
The serum can be used pre- or post-styling by warming it between the palms of your hands and applying to the hair. It’s important to remember that the serum is largely a blend of oils and really must be applied “sparingly.” The very first time I used it, the sweet woman who threads my eyebrows asked me if I’d just come from the gym. Hoping to avoid another greasy-looking blunder, I tried using the serum pre-heat styling per the instructions but didn’t find that it added shine as promised. I’m not certain that it did much to protect my hair from heat either. As I used my Conair Instant Heat hot brush, I couldn’t help imagining oil literally frying in my hair. Perhaps I’ll avoid reading the ingredients list before using a product next time.
What I was surprised to learn, rather inadvertently, is that the oil concoction is capable of preventing one of the worst hair disasters known to humankind; a problem that dimethicone cannot manage - humidity-induced frizz! There have been a few days of London-like, bothersome drizzle in New York the past week and once I mastered applying the shine serum sparingly, I couldn’t help but admire my climate-conquering shiny hair.
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