40% of hair loss sufferers are women, but most of the products on the market are aimed at men. That's why we've developed our own exclusive Truth In Aging line of hair care products called Truth Vitality. Specifically aimed at women, our products are safe for chemically colored hair and will restore volume and shine while helping hair grow.

The Truth Vitality hair care line is created with the proven growth-stimulating natural active ingredients of copper peptides and emu oil. The development of our products has been a truly collaborative project with the Truth In Aging community. Hundreds of people have tested multiple iterations of our formula, resulting in unique products that really work and ones we're proud to put our name on.

The complete Truth Vitality Collection includes:

I look forward to hearing your feedback after you've had a chance to try out our hair care line!

Marta Wohrle is an anti-aging skin care and beauty expert and the founder/CEO of Truth In Aging. Marta is dedicated to uncovering the truth behind anti-aging product claims.